Pest analysis on cathay pacific
Swot analysis of cathay pacific using swot analysis, cathay pacific aspires to be a leader and will help to share future policies that affect the aviation industry by working with government and its partners as the strength. Aside from scheduled passenger services, british airways also operates a worldwide cargo business (british airways 2009) swot analysis swot analysis is a management tool that aids in the identification of organizational strengths, weaknesses, environmental opportunities, and threats (jones and george, 2003. Cathay pacific is committed to strengthening hong kong’s position as a global aviation hub and gateway to the chinese mainland, and leveraging its network to enhance business, tourist and cargo traffic flows. Cathay pacific is an international airline based in hong kong which has built a exceptional reputation with providing excellent quality service to customers in 2003, 2005 and 2009, cathay pacific airways won the award of skytrax the world's best airline.
Airline industry bryan felice chad filteau francis tripucka the start may 30, 1924 in macon, georgia br coad & collett e woolman boll weevil beetle infestation of their cotton crops build airplane to spray insecticide powder huff daland dusters, inc. Pest analysis (air asia) introduction pest analysis is the political, economic, social culture and technology analysis that a company does to determine the overall business environment a pest analysis is a look at the external environment of a company or a business that plays an important role in managing and decision making of a company it. Cathay pacific’s interim report for the first half of 2008 reveals that the company has lost hk3 million for the first six months of 2008 the main reason for this was the exorbitant fuel increase. Pest analysis is a tool of economics by which the business environment is evaluated to gage the suitability of such an environment for setting up a new business here are a couple of examples to clarify the concept further.
The company’s asset turnover ratio during 2007 stood at 059 times, significantly lower than some of its prime competitors such as sas, lufthansa, and cathay pacific airways during the same fiscal year, the asset turnover ratio of sas stood at 115 times, while the asset turnover ratio of lufthansa stood at 107. Cathay pacific would be able to capitalise on outbound passenger traffic and its increase in the coming years in the long run therefore, cathay pacific can only maximise the opportunities provided by the access to mainland china and extend the operation into cities that dragonair operates. Pest analysis, country forecast and other details hong kong, officially and alternatively known by its initials hk, is situated on china's south coast and enclosed by the pearl river delta and south china sea. About cathay pacific : cathay pacific is an international airline registered and based in hong kong, offering scheduled passenger and cargo services to 180 destinations in 44 countries and territories. Overall, cathay pacific should continue their market in australia and they should decide to expand their market in australia as there is a lot of market potential for cathay pacific as some australians might want to take cathay pacific due to loyalty or other personal reasons.
Cathay pacific airlines is an example of a company that chose to manage their external environment even though it seemed to some people that the situation was totally out of their control here’s what happened. One is related with conducting of pestle analysis to know how market liberalization in the asia-pacific assisted airasia’s growth in the region another is related with the conducting of swot and porter five forces model analysis to know how the market liberalization trend on the company. Pest analysis of cathay pacific airways technological environment analysis of cathay pacific airways: technological factors include forces that create new technologies, creating new product and market opportunities it is based on considerations as to whether the local market has sufficiently developed technologies to take full advantage of the product.
Cathay pacific group 100% owned subsidiaries: associates: dragonair • founded in 1985 • became a member of the cx group on 28 sep 2006 • 28 aircraft • 30 destinations worldwide, over15 of them in the mainland • 2,400 staff: 600 of them based in chinese mainland • 18,000 passengers daily. Below is the strengths, weaknesses, opportunities & threats (swot) analysis of cathay pacific : 1 present in the airline market for a long time 2 satisfied customer base 3 it carries nearly 30 million passengers a year 4 the number of aircraft fleet size is nearly 140 5 over 110 destinations are covered in over 35 countries. By studying pest, swot and marketing analysis, it could be said that airasia is situated in standard cycle markets where it get competitive advantage for its business policy and strategy providing customers with superior products and services with low fare is synonymous to the airasia brand.
Pest analysis on cathay pacific
External analysis for cathay pacific airways essay at the moment, the political environment is favorable for the business development of cathay pacific airways as the company operates internationally, it can enter new markets and develop its business abroad, while many governments are tolerant in relation to foreign direct investors because. – cathay pacific has a 1813% interest in air china – in march 2017, cathay pacific’s shareholding in air china was reduced from 2013% as a result of a new issue of a shares by air china. Asia pacific data centre group pestel analysis is a strategic tool to analyze the macro environment of the organization pestel stands for - political, economic, social, technological, environmental & legal factors that impact the macro environment of asia pacific data centre group.
- Cathay pacific swot & pestle analysis last updated : mar, 2018 cathay pacific is an international airline registered and based in hong kong, offering scheduled passenger and cargo services to 180 destinations in 44 countries and territories.
- Step 5: pestel/ pest analysis of cathay pacific case solution: pest analyses is a widely used tool to analyze the political, economic, socio-cultural, technological, environmental and legal situations which can provide great and new opportunities to the company as well as these factors can also threat the company, to be dangerous in future.
Related articles cathay pacific airways limited swot analysis // cathay pacific airways, ltd swot analysisdec2013, p1 a business analysis of international airline services provider cathay pacific airways ltd is presented, focusing on the strengths, weaknesses, opportunities and threats (swot) faced by the company. The results of the pest analysis can be utilized to benefit cathay pacific as much as possible from the existing opportunities and simultaneously addressing the risks (ginter, swayne and duncan 2002. – international competitors- singapore airlines, garuda, cathay pacific, thai international airways – other low cost airlines- compass, tiger airways, cebu pacific, jetstar asia airways, impulse, virgin blue airlines porter's five forces model & pest analysis on april 22, 2013 by admin. Pest analysis on cathay pacific airway : cathay pacific is the flag carrier of hong kong, with its head office and main hub located at hong kong international airport, although the airline's registered office is on the 33rd floor of one pacific place[1.